Boscov’s proves to be a hit Department store opened at Eastwood Mall in October

RON SELAK JR.
Reporter
rselak@tribtoday.com

Staff file photo / R. Michael Semple Shoppers wait for the doors to open at the new Boscov’s at the Eastwood Mall on Oct. 7.

NILES — The line to shop at the new Boscov’s at the Eastwood Mall when the department store opened Oct. 7 started to form before the sun rose, and by the time the doors opened at 10 a.m., nearly 1,000 people were in it.

Thousands more came and went throughout that day — the first of a three-day grand-opening celebration put on by the Reading, Pa.-based retailer to christen its 49th store and third at a mall owned / operated by the Cafaro Company.

CEO Jim Boscov said the opening was the No. 1 event for him and for the company in 2021.

“I’m incredibly proud of the Niles co-workers that joined the Boscov family this year and grateful for the warm welcome we received from our new friends in the Mahoning Valley,” he said.

The store — a gigantic 180,000-square-foot space that occupies about one-third of the mall’s west concourse, including the 140,000-square-foot former Sears department store — features a wide range of departments from a candy counter to optical and hearing centers with extra value-added customer service features such as free gift wrapping for any item purchased.

That is what, in part, sets Boscov’s apart from other retailers.

“We have departments that other department stores have given up on, candy, toys, petites …” Boscov said.

Other sources of pride include a broad range of products within each department that often are priced less than competitors — for example, the retailer carries upward of 20 different models of coffee maker — and customer service.

It was announced in January 2020 the Reading, Pa.-based retailer was locating at the mall with a planned opening in October 2020, but the pandemic delayed things about a year.

But when it did open in October, the response was immense. In addition, the opening raised more than $100,000 for local nonprofit groups. The grand opening also featured family-style entertainment, a parade and fireworks show.

It was perhaps the only department store to open in a new market in the U.S. last year but wasn’t the only new store to open at the Eastwood Mall.

Among the new stores was the iconic Reyers Shoe Store, an institution in downtown Sharon, Pa., for decades that announced in May it was leaving for the mall.

The store opened in the 14,000-square-foot space formerly occupied by Forever 21 in the J.C. Penney concourse.

Co-owners, brothers Steven and Mark Jubelirer, decided to move after 135 years in Sharon because of dwindling customers. Their father bought the store in the early 1950s from Carl Reyer, whose father, a German immigrant cobbler, opened it in 1886.

Niles shoe store wins #1 in customer service in national competition

Reyers, a family-owned shoe store located in the Eastwood Mall was ranked #1 in customer service by Footwear Insight Magazine in its ‘Gold Medal Service Awards.’

December 7, 2021

By Zach Mosca

A shoe store in Niles was ranked #1 in a national competition for its customer service.

Reyers, a family-owned shoe store located in the Eastwood Mall was ranked #1 in customer service by Footwear Insight Magazine in its “Gold Medal Service Awards.”

This is an annual competition seeking to find the “best of the best” when it comes to customer service. After a nomination and screening process, “secret shoppers” are sent out to hundreds of nominated stores to evaluate their customer service.

From there, the top 70 finalists are selected via a detailed point system with the 70 finalists being named “Gold Medal Winners.” Reyers came out on top this year.

Reyers Vice President, Steven Jubelirer says the store owes everything to its employees for this victory.

“It’s part of our upbringing and we taught them how to be the best,” Steven said.

Company President, Mark Jubelirer described the victory as “unexpected and exhilarating” and noted that Steven’s father taught them a simple truth: “If you take care of the customer, everything else takes care of itself.”

Reyers relocated to the Eastwood Mall in July after more than 130 years in Sharon. Footwear Insight’s judges were impressed that the Jubelirers and their staff were able to make such a bold move and still maintain a high level of customer service.

Reyers has made it on the “Gold Medal Winners” list since Footwear Insight’s founding in 2015.

Crowd lines up as new department store opens at Eastwood Mall

Now through Saturday, Boscov’s is offering sale specials, entertainment, prizes, fireworks, free gifts, and more.

October 7, 2021

By Mike Gauntner

 A crowd of people lined up at the entrance of the Eastwood Mall’s newest department store as Boscov’s kicked off a three-day-long grand opening celebration on Thursday.

Now through Saturday, Boscov’s is offering sale specials, entertainment, prizes, fireworks, free gifts, and more.

Thursday is Charity Day, inviting shoppers to shop for a cause. Anyone who donates $5 to any participating non-profit organization will be the first to see the new store and browse all the grand opening specials. There will be music and entertainment plus a free gift.

The first 2,000 customers on Thursday will receive a free chocolate-covered pretzel to celebrate National Chocolate-Covered Pretzel Day.

Friday is Family Day, and the store is officially open to the public. In addition to browsing the store’s grand opening specials, there will also be free entertainment for the whole family including live music and kid-friendly activities.

The first 5,000 customers on Friday will receive a Local Eatery Passport to Savings to support local eateries.

Saturday’s celebration includes a ribbon-cutting ceremony, as well as fireworks. There will be a parade at 9:00 a.m. featuring antique cars, mascots, local dignitaries, and the Niles High School Marching Band to kick off the ceremony.

Trumbull United Way President, Ginny Pasha, along with United Way member agencies will cut a special ribbon made of $100 bills for their organizations plus a $1,000 bill for the United Way to symbolize Boscov’s commitment to local charities.

In addition, there will be live performances from Elvis Aaron Presley Jr. and Jason Lindsey, aka “Mr. Science” in the store’s community auditorium.

Fireworks are scheduled for 9:00 p.m. and patrons can tune into Hot 101.1 FM to hear synchronized music for the firework show.