Sweetness, Beauty and Fun


May 16, 2024





Joe Bell                                                                        Timothy J. Matune

Director of Corporate Communications                            Sr. Vice President Asset Redevelopment

Cafaro Company                                                           Cafaro Company

jbell@cafarocompany.com                                                            tmatune@cafarocompany.com

330-743-7688                                                                 330-747-2661 Ext. 344

724-730-4532 (Mobile)                                                  734-242-9151


New Businesses Bringing Sweetness, Beauty and Fun


The arrival of Spring, 2024 comes with the arrival of four new businesses at The Mall Of Monroe, each with its own unique flavor.

Monroe Jewelers opened May 8 across from Color Beauty Supply.  It offers a sparkling array of styles for women and men.  This 1,400 square foot shop is a full-service jewelry destination, with 10 and 14 karat gold, silver and diamond rings, bracelets, necklaces. It also offers bonded steel and brass body jewelry, watches and battery replacement.

Looking for some fun?  You’ll find plenty of it at Dirty Birdie.  This 6,500 square foot facility features a virtual, indoor range for golf enthusiasts.  Additionally, there’s axe-throwing, a full bar and restaurant. The Dirty Birdie will host a ribbon-cutting ceremony on Wednesday, May 22 at 12:15 PM.  The following day, May 23, it will welcome the public with a Grand Opening Celebration.

The art of bringing out the most beautiful you is the mission of Hada Beauty Co.  The 1,039 square foot salon is located across from Shoe Dept. Encore.  Owner Chole Anaya plans to open by the end of May, offering her customers the best in professional salon services for hair, nails and makeup.  Beauty products will also be available for sale.

Of course, what’s a trip to the mall without a little treat?  Indulge yourself at Sweet Toof.  This 1,175 square foot confectionary, located next to Katalina’s Kitchen, will offer rolled ice cream with a tasty array of cereal and other toppings plus sweet bakery items.  It will tentatively open during the last week of May.

The ongoing redevelopment of The Mall Of Monroe has created a true multi-purpose community center, with a variety of retail, recreational, entertainment and other businesses under one roof.  Currently, planning is underway to introduce even more new businesses, with announcements scheduled in the coming months.

The Mall Of Monroe has been serving the people of southeast Michigan since 1988.  It is located at 2121 North Monroe Street in Frenchtown Township, Michigan.  For more information, visit online at www.themallofmonroe.com.  The Mall Of Monroe is owned and managed in association with the Cafaro family of companies, based in Niles, Ohio.  One of the nation’s largest privately held shopping center developers, the Cafaro organization has, over the years, developed more than 30 million square feet of commercial real estate in 14 states.  For more information, visit www.cafarocompany.com.








Virtual Golf Business Coming to the Mall Of Monroe

Virtual golf business Dirty Birdie coming to Mall of Monroe

Suzanne Nolan Wisler

The Monroe News  February 5, 2024


MONROE — A virtual, indoor golf business is coming soon to the Mall of Monroe, 2121 N. Monroe St.Dirty Birdie, which also will offer axe throwing and a full bar and restaurant, is expected to open in mid-April.“We’re so excited,” said Rhonda Howard, Mall of Monroe’s property manager.

Lifelong Monroe County residents Tim and Angie Clark and their son, Ben, will operate the business. Tim graduated from Mason High School, Erie. Angie is a Jefferson graduate, and Ben graduated from Monroe High School.

The 6,500-square-foot business in under construction in the former Finish Line and Vanity stores.

“This space is a great spot,” Tim said. “We’re so excited for this.”

Ben became interested in virtual golf after visiting a friend’s indoor golf simulator.

“He said, ‘Dad, let’s get virtual golf in the barn,'” Tim of Ida said. “We did some research and found the best one: Trackman. We immediately had the opportunity to bring it here.”

Tim said there are virtual golf businesses in the Ann Arbor and Toledo areas, but Dirty Birdie is the first of its kind in Monroe County.

Dirty Birdie will offer six bays for golf, five bays for axe throwing, 18 TVs, golf lessons and leagues, a full service bar and a restaurant.

The Mall of Monroe currently has only one other food establishment: Katalina’s Kitchen in the former Taco Bell site. It offers Mexican foods, such as tamales, tacos, enchiladas and quesadillas.

Tino Amaya from Monroe’s Amaya’s Fresh Mexican Grill is consulting on Dirty Birdie’s menu.He describes the menu as “modern American.”

“We’re bringing together a lot of flavors,” Amaya said. “Monroe is truly a melting pot.”

Among the offerings will be gourmet pizza, appetizers and seasonally inspired sandwiches.

Dirty Birdie isn’t the only business serving alcohol at the Mall of Monroe.

“Phoenix Theatres has a tavern license. They sell beer and wine,” said Timothy Matune, senior vice president of asset redevelopment for Cafaro, the company that manages the Mall of Monroe.

Dirty Birdie is for people of all ages.

“If you can pick up clubs, you can play digital golf,” Tim said.

Golf clubs can be rented on-site.

The Clarks don’t know yet how many people their business will employ. Tim plans to fill some vacancies through Aggressive Hiring of Frenchtown Township, his staffing agency.

Dirty Birdie’s hours are tentatively set for 9 a.m. to 9 or 10 p.m. seven days a week.

For more information, visit dirtybirdie-golf.com and Facebook.

— Contact reporter Suzanne Nolan Wisler at swisler@monroenews.com.