There’s no disputing the dramatic growth of Clarksville, Tennessee and its surrounding region. It’s a dynamic influx of people and industry that is projected to continue into the next decade, at least. Governor’s Square Mall has been evolving to meet that trend.
The pandemic-induced regulations that put a crimp in retail venues back in 2020 didn’t stop plans for new and diverse types of merchants entering Governor’s Square. The Charlotte Russe name returned to the mall after a brief hiatus.
That same year, the “Mall to Go” program created a convenient way for busy consumers to shop. Special parking spots strategically placed near mall entrances were set aside as “Mall to Go” pickup spots. A customer is able to call in or remotely order merchandise from participating stores, pay electronically, then park in one of the designated pickup spots. A store associate then runs the purchase out to the customer’s vehicle.
Perhaps the most exciting addition of 2021 was the arrival of Burlington to the Clarksville market. In what was a clear sign of the evolving nature of American retailing, a space formerly occupied by a Sears store was redeveloped to make way for other, more popular merchants. Burlington was a perfect fit, joining the ranks of other anchor stores at Governor’s Square, such as Belk, JCPenney, Ross Dress for Less, and Dick’s Sporting Goods.